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Potential customers are an extremely important factor for the development of a business. Because this is the source of revenue and profit for businesses. But how to attract potential customers, especially in a time when the market economy is fiercely competitive? To survive you must make a difference. And the Customer Engagement Platform (CEP) program launched from <a target="_blank" rel="noopener noreferrer" href="https://estuary.solutions/">Estuary</a> is the key to the difference you need!<h3>1. Difficulties in finding potential customers today</h3>In business, in any industry, finding potential customers is not an easy thing. Because there are many customers, but not everyone is a customer who likes to use your product or service. This is why businesses need to determine the audience they need to promote and invite. But once you've identified a potential customer, what's the next job? Of course, you must create attraction for your products and services in their eyes. And offering incentives, points, online games... is the fastest way to attract potential customers.It is a fact that every business is interested in customer care programs. They also know how to use promotions, incentives... to entice consumers. So what do you have to do to make a difference among countless brands? Creating a new, convenient customer care program is the smartest solution. We will help you do this.<figure class="image"><img src="https://api.estuary.solutions/estuary-web-mediafile/file/76bd2a78-5060-4e29-9cf3-601099919479" alt="Sở hữu một chương trình thành viên thân thiết trên nền tảng sốchính là điều khác biệt doanh nghiệp đang cần"><figcaption>Owning a loyalty program on a digital platform is the difference that businesses need</figcaption></figure><h3>2. What is special about customer loyalty on the digital platform (CEP)?</h3>2.1. Completely replace the hard card for the traditional membership programIn the old days, when we became a loyal customer of a certain store, we would receive a hard card to accumulate points for each purchase. But imagine that every time you shop at a new store, you bring back a new card. This is a very inconvenient problem. Therefore, digital transformation in interacting with potential users is very important, because all businesses and customers need is just a smart application on mobile devices such as phones and tablets. … mine.2.2. Feature accumulation, online cashback to retain consumersIn fact, "accumulate points, refund online" is an effective marketing campaign that businesses should apply to attract customers to increase sales and achieve a high level of brand recognition.<figure class="image"><img src="https://api.estuary.solutions/estuary-web-mediafile/file/97185acd-c7b6-4d66-baf1-64429efddd9a" alt="Tích điểm, hoàn tiền trực tuyến giúp gia tăng tần suất mua hàng của người tiêu dùng"><figcaption>Accumulate points, refund online to increase the frequency of consumers' purchases</figcaption></figure>When customers collect points, businesses will collect information about orders, purchase frequency ... even preferences and habits of consumers. These are very important data when selling. On the one hand, it will be easier for businesses to manage customer information, and on the other hand, it will provide businesses with an overview of their customer base. In addition, this information is also very useful if the business wants to implement other marketing programs.The purpose of the loyalty program is to attract consumers to buy more than once. This is something that every sales person wants, because the cost of returning old customers to shop is much lower than the cost of attracting new customers while the profit is only higher. Therefore, this promotional trick with loyalty cards will help businesses create a certain set of loyal customers.2.3. Increase interaction between customers and businesses thanks to online gamesWhen participating in the game, players love the feeling of being "leveled up" by receiving new "items", "skills". Tapping into this mentality, Estuary's Loyalty program has a variety of games, making it easier for participants to get higher in the rankings so they can get more benefits. As a result, the program can stimulate more interactive behavior of guests to accumulate promotion points.From the survey of Invesp, the form of gaming on the loyalty program really helps promote the interactive behavior of the participants. More than 50% of those surveyed admitted they are more likely to visit a store if they are promoted to a membership card and receive better deals.<figure class="image"><img src="https://api.estuary.solutions/estuary-web-mediafile/file/13020bf4-60f7-44fb-b93f-0717039070eb" alt="Trò chơi trực tuyến giúp gia tăng tương tác giữa nhãn hàng và người dùng"><figcaption>Online games help increase interaction between brands and users</figcaption></figure>2.4. Deploy promotional campaigns quickly and convenientlyInstead of having to spend time sending information about each promotional campaign, gift card, shopping voucher... to each person, when using Estuary's loyalty program on digital platform, All will be sent to your customers with just 1 simple and fast operation, saving time and costs.2.5. Improve efficiency in handling bad reviewsA great feature of Estuary's digital loyalty program is that it handles bad reviews very quickly and efficiently. Because the system automatically updates reviews, comments from customers will be sent to customer care immediately. From there, the problems that customers encounter will be resolved quickly and reasonably. When receiving the attention and timely handling from the business, customers will feel respected and come back to support your products and services.To learn more and sign up for a trial of<a target="_blank" rel="noopener noreferrer" href="https://estuary.solutions/services/digital-loyalty-program"> Estuary's Digital Loyalty Program (CEP),</a> please contact:&nbsp;Ms. Vy Pham,Senior Business Solution ConsultantEstuary SolutionsPhone: 0944 489 153Email: phuongvy,pham@estuary.solutions or info@estuary.solutions&nbsp;<a target="_blank" rel="noopener noreferrer" href="https://estuary.solutions/contact">REGISTER FOR FREE SOLUTION CONSULTATION NOW</a>&nbsp;&nbsp;&nbsp;

Reach customers successfully through digitizing customer service

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When customers collect points, businesses will collect information about orders, purchase frequency ... even preferences and habits of consumers. These are very important data when selling, helping businesses easily manage user information and have an overview of their customer files.

Reach customers successfully through digitizing customer service

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